Copilot Chaos is the online video component of Agentforce’s compete campaign against Microsoft Copilot, primarily focusing on service and sales capabilities. Produced on a virtual stage in collaboration with Bayonet Media, Copilot Chaos showcased how clunky “other Copilots” crash and burn while Agentforce gets things done with speed and finesse. Each of these character-driven commercials was produced entirely on a virtual set in Chicago using Unreal Engine with minimal staging, props, and lighting. Dynamic set extensions allowed us to create a truly vibrant world on a minimal budget and make adjustments on the fly. I was responsible for art direction, initial storyboarding, and 3D animation.
Creative Director: John Ilang-ilang
Art Director: Nathan Gamson
Copywriter: Ryan Felton
Director: Andrew P. Quinn
Agency Partners: Thinkmojo, Bayonet Media
Client: Salesforce
